IDDBA Releases Latest Original Research, Focus On Allergens: A Matter Of Trust
The International Dairy-Deli-Bakery Association (IDDBA)™ announced the release of its latest original research, Focus on Allergens: A Matter of Trust. The IDDBA-commissioned study, prepared by Phil Lempert, SupermarketGuru, identifies what “must-haves” encourage shopper loyalty among shoppers who have food allergies. It also focuses on how customer’s observations and perceptions shape which supermarket dairy, deli, and bakery departments they shop and favor. …