Month: September 2015

An Agricultural Research Service scientist in Pennsylvania has developed a sanitizing wash formulated with natural compounds that could reduce the number of foodborne illnesses caused each year by Escherichia coli, Salmonella, and Listeria on fresh-cut produce. …

Leading the charge in providing expert content to the produce industry, Robinson Fresh introduces Freshspective™, a weekly blog dedicated to news, trends, and happenings in the fresh food space. …

Cranberry Marketing Committee USA (CMC) is honored to receive a 2015 Produce Business Marketing Excellence Award for its Fourth of July and Summer Grilling Season Promotion. CMC commissioned Pollock Communications to promote and create a sales spike for cranberries by positioning them as the All-American Fruit for July 4th and summer grilling. The successful campaign won CMC and Pollock a spot with an elite group of companies featured in the August issue of Produce Business, a national trade publication, for marketing campaigns that were successful in capturing consumers’ interest and increasing sales. …

Natalia Gamarra joined Produce Marketing Association (PMA) on August 3 as the new global business development manager. Gamarra holds eight years of international business experience and possesses proficiency in languages including English, Spanish, Portuguese, and Italian. Her knowledge and impressive background will be essential to her new role at PMA, a global fresh produce and floral association with members from more than 45 countries. …

AMHPAC’s 8th Annual Convention was held August 27th and 28th of August, 2015 at the Hotel Sheraton Buganvillias in Puerto Vallarta, Mexico. Attending the conference this year were over 385 participants and key decision makers from around the world to discuss greenhouse industry topics. This year’s conference theme: Generating Opportunities Leading to Success. …