happy egg co. Launches Campaign To Boost Consumer Awareness Of Hen Welfare
In an effort to increase awareness about its mission to make humanely produced eggs available to all consumers, the happy egg co. kicked off a multi-market Hendependence marketing campaign. California's recently enacted Proposition 2 (Prop 2), which ensures that egg-laying hens have enough room to turn around freely, lie down, stand up and fully extend their wings, has brought the welfare of farm animals to national attention. The happy egg co. applauds the elimination of intensive confinement systems for hens, like battery cages, but firmly believes more can be done for hen welfare. …