Year: 2014

The legendary "taco ride" along Iowa's Wabash Trace Nature Trail is getting national recognition in the newest marketing campaign created by Jennie-O Turkey Store. The maker of the JENNIE-O® brand is on a mission to help the world discover the great taste of turkey. The latest cycle of the brand's successful Make The Switch® campaign will be challenging people across America to replace ground beef with JENNIE-O® ground turkey in favorite recipes – such as tacos. …

Smithfield Foods, Inc. and Richard Petty Motorsports (RPM), along with NASCAR officials, announced today a 3-year extension and increased investment in Smithfield Foods NASCAR program with Richard Petty Motorsports. The company and its family of brands, including Eckrich, Farmland, Gwaltney, Nathans and Smithfield, will return as primary sponsors of the legendary No. 43 Ford Fusion driven by Aric Almirola in the NASCAR Sprint Cup Series for 29 races in 2014 and beyond under a contract that extends through the end of the 2016 season. …