KSS Retail Introduces New Automation Solution to Enable Real-Time Price Optimization
KSS Retail, from dunnhumby, today unveiled a major update to its industry-leading PriceStrat® price and promotion optimization solution for merchandising and category management teams. PriceStrat version 5.4 boasts new automation capabilities and advancements in efficiency and flexibility, enabling omnichannel retailers to conduct faster “what-if” planning, and more effectively use pricing and promotions as a competitive advantage in the race to win shopper loyalty. …