Month: July 2014

Yakult U.S.A. Inc., a subsidiary of Yakult Honsha Co., Ltd., the world leader in probiotic beverages, has awarded digital agency Piston responsibility for a new integrated campaign—including TV, online video, in-store, social and digital creative, as well as digital media buying—in an effort to expand its brand presence and awareness in the U.S. market and to further solidify its positioning as the probiotic of choice in North America. …

The Montana Supreme Court has unanimously upheld a rule requiring that milk in Montana be sold or discarded 12 days after pasteurization. …

The International Dairy Foods Association (IDFA) is joining with Cornell University to offer leadership development opportunities for the next generation of leaders in the dairy foods business. Through its newly-launched NextGEN Dairy Network, IDFA will partner with Cornell University to provide a series of training opportunities for dairy professions with less than 15 years in the industry. …