'Got Milk?' & Its Consumer Equity Continue To Be Very Much Alive In California

Following widespread reports that the "got milk?" slogan has been shelved, the California Milk Processor Board (CMPB), its creator, wants to remind us all that the tag line and campaign are very much alive and thriving in California.

Yogurt Gets Nomination For New York State Snack

By way of a bill introduced Friday, State Senator Michael Ranzenhofer nominated yogurt to be the official New York State Snack, which could make New York the fifth state to make such a designation.

Smart Balance Transitions To Non-GMO

March 4, 2014 Smart Balance

Smart Balance, a pioneering leader in great tasting, heart healthier spreads, today announced that it is transitioning its flagship line of buttery spreads to non-GMO.

Pastry Smart's Success Rises With Bakery's Retail Push

When Pastry Smart founder and CEO Mark Ainsworth launched a brioche bun product in Whole Foods last April, he expected some bite-size orders of maybe 450 cases of buns per week. “Peanuts!” he thought. Pastry Smart could totally handle that. The first order came in and it was for two weeks and it was for about 3,700 cases,” Ainsworth said. Instead of having trucks come to and from the San Mateo, California bakery around twice a week, they were leaving every day to keep supermarkets supplied.

Allison+Partners & Dominique Ansel Bakery Bring The Cronut To Austin At SXSW 2014

March 4, 2014 Allison+Partners

Allison+Partners announced that as part of its activation at this year’s SXSW® Interactive Festival, it is partnering with Dominique Ansel Bakery and bringing the Cronut®, one of the best good ideas of 2013, to Austin for the first time ever. Through an exclusive offering at the Allison+Partners late night saloon on Sunday, March 9, 2014, SXSW® attendees will have the opportunity to sample the ever-so-hard-to-get-your-hands-on croissant-doughnut hybrid.