Conundrums In Global Bakery: A Simultaneous Quest For Health & Indulgence
Global bakery is facing a crisis of identity, with two opposing forces driving the industry. On the one hand, consumers are demanding innovative products that provide indulgence and can be eaten as treats, while on the other they may perceive bakery products as unhealthy and demand items less laden with salt and fat. Bakery manufacturers face the challenge of how to satisfy such divergent consumer demands. …