Food Lion will kicked off its Children's Miracle Network Hospital's® Miracle Summer Balloon Campaign on Wednesday, June 6 to support local children and their families receiving medical care from 32 children's hospitals. The four-week campaign allows customers to donate $1 at the register, in exchange for $5 coupons that can be used for produce, milk or Magnum ice cream, at all Food Lion stores. …
In launching its new social media campaign last month, Ready Pac Foods, Inc. made great strides in engaging its consumers. The “Lunch is On Us” online contest helped boost its fan base and increased the amount of “likes” on its Facebook page by over 3,000. It also helped increase its Twitter followers by nearly 50 percent. …
California Giant Berry Farms is partnering with Hamilton Beach this spring to increase the use of their fresh berries and build brand loyalty by sponsoring a smoothie sweepstakes through social media channels. Both companies are thrilled with the consumer engagement to date as winners receive their blenders in the mail each week and as the number of weekly entries increases. …
Best Fruit Now has updated The Fruit App to make it more useful for consumers and for the produce industry. …
Mango shipped volume from May 27-June 2 was approximately 2,744,455 boxes representing 21% more than the previous week. …
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