Ready Pac Integrates Social Media & Digital To Streamline Consumer Engagement

April 27, 2012 Ready Pac

In an effort to directly engage consumers with their brand, Ready Pac announced today a new, streamlined digital and social media focus. To kick off its efforts, the company officially launched its Lunch is On Us! Win Ready Pac Bistro® Bowl Salads for a Year contest on its Facebook page. During the four week contest, from April 26 – May 24, visitors to the Ready Pac Facebook page also have a chance to enter aBowl-a-Day Giveaway drawing by simply liking the page and filling out a short entry form.

Reggie Griffin, Former Kroger Executive, Joins HarvestMark Advisory Board

YottaMark, Inc., provider of the HarvestMark fresh food traceability and supply chain insights platform, announced today that it has named Reggie Griffin to its Advisory Board. The Advisory Board was created in 2005 to engage the best talent in the industry to inform product development, market strategy, and help bring unique and valuable solutions to the fresh food supply chain.

Mark DeMichaelis Of State Garden/Olivia's Organics Wins NEPC Person Of The Year Award

April 27, 2012 PerishableNews.com staff

Mark DeMichaelis, president/CEO of Chelsea, MA-based State Garden/Olivia’s Organics, was the recipient of the 2012 New England Produce Person of the Year award, presented at the recent New England Produce Council Expo, held at the Gillette Stadium – home of the New England Patriots — in Foxborough, MA.

Alfa Sprouts Inc. Recalls Alfalfa & Clover Sprouts Due To Possible Health Risk

April 27, 2012 FDA

Alfa Sprouts Inc. of Honeoye Falls, NY is recalling approx. 100 lbs of Springwater Sprouts brand Organic Alfalfa Sprouts and bulk 3# Clover Sprouts because they may be contaminated with Listeri.

Alaska Salmon Group Will Continue Certification Of Harvest

In hopes of retaining a marketing edge for wild-caught Alaska salmon, a Seattle-based fishing organization has proposed to continue the Marine Stewardship Council (MSC) certification that tells consumers the harvest is sustainable.