Month: July 2011

Hillshire Farm announced today the launch of a new full 360° marketing and national advertising campaign, “So Good. They’ll Think It’s For Them,” to showcase the brand’s entire portfolio of high quality, great tasting lunchmeats, smoked sausage and cocktail links. Ushering in a new chapter in the company's 76-year history and in keeping with its tradition of great advertising, the campaign features an all-star team that includes “Bridesmaids” star Wendi McLendon-Covey, Oscar Award-nominated director David O. Russell and E! “Fashion Police” co-host George Kotsiopoulos. …

Hot dogs are a summer staple, and whether you are enjoying them at the ballpark, at a backyard barbecue or from a city street vendor's cart, one thing remains the same – toppings are a must have! Maple Leaf Top Dogs® wants to know how Canadian families are topping their hot dogs and will award one family $25,000* for sharing their delicious creation! …

In celebration of National Hot Dog Month and all those franks eaten on Independence Day, between July 1 and 15, Applegate is doling out a year-supply of hot dogs* to the best posting on Facebook (www.facebook.com/applegatefarms) or tweet on Twitter (www.twitter.com/applegatefarms) about the best way to "feel free" and enjoy a hot dog. …