Americans Are Unclear About Essential Nutrients In Their Diets

March 2, 2010 Midwest Dairy Council

When it comes to dietary nutrients, most consumers don’t
know the whole story. A recent study by the Innovation Center for U.S. Dairy
revealed that the fact that milk delivers much more than calcium to the diet is
new “news” to consumers.

Ten Ways To Use Yogurt

March 2, 2010 Carol Gioia, Helium

The health benefits of yogurt are well documented, however you may not realize
how versatile this nifty little food item is, and how many different ways it can
be enjoyed.

Kemps Launches Tangy Frozen Yogurt Line

Kemps has launched a new line of tangy frozen yogurts, the company announced
Monday. The St. Paul-based dairy company said it hopes its Fro-Zing product will appeal
to fitness-minded consumers in Minnesota and Wisconsin markets.

Got Milk’s White Gold Goes Back To School

Got Milk’s spandex-clad wanna-be rock god White Gold makes a teary-eyed plea to
help raise funds for California high school arts programs in a commercial that
began running on American Idol last night. The contest challenged state high school students to re-create scenes of the eccentric milk spokesperson’s 20-minute rock opera the "Battle for Milkquarius" for a chance to win $20,000 in support of their arts programs.

Kraft Spreads The Word About Athenos With Sampling Effort

March 2, 2010 Elaine Wong, Brandweek

Kraft continues to step up the marketing behind its Athenos hummus brand with
the launch of a sampling tour and a true or false online game.