LOS ALAMITOS, CALIF. – Frieda’s has posted its latest Specialty Produce 101 video on YouTube about Coconuts, a tropical favorite that has many varieties and uses. Great for consumer education, as well as entertainment, the video can be viewed at www.youtube.com/FriedasProduce
With this latest video, Frieda’s encourages the consumer to try Fresh Coconuts and educates them on the different varieties available in produce departments. For the retailer or produce manager who may not know the specific differences between Young, Brown, and White Coconuts, Frieda’s YouTube video provides a well-rounded and entertaining snapshot about the fruit, its history, health benefits and its various uses, all in less than three minutes.
To date, Frieda’s YouTube Channel features ten videos as part of its Specialty Produce 101 series: Jicama, Bitter Melon, Blood Oranges, Kiwano Melon, Cactus Pears, Cherimoya and Buddha’s Hand to name a few. Produced in-house by Frieda’s marketing team, the videos are designed to educate retailers and consumers about unique and unusual fruits and vegetables in a creative and playful way.
“As specialty produce consultants, we seek to be an expert source of information, and the video series is a great way to educate clients and inspire consumers,” said Karen Caplan, Frieda’s president and CEO.
Frieda’s encourages visitors to subscribe to the channel so they will receive notification each time a new video is posted. Followers of Frieda’s on Facebook and Twitter will also be notified of new video content.
About Frieda’s Inc.
Frieda’s Inc. is celebrating 50 years of innovation in fresh produce. Founded in 1962 by Frieda Caplan, Frieda's was the first wholesale produce company in the U.S. to be founded, owned and operated by a woman, and is still a family- and women-owned business today. With the mission of changing the way America eats fruits and vegetables, Frieda’s has introduced more than 200 specialty items to U.S. produce departments, including Kiwifruit, Spaghetti Squash, Habanero Peppers, Black Garlic and many more. Learn more at www.friedas.com
Source: Frieda's Inc.
