Waltham, MA – SavingStar, the only national paperless grocery coupons service, announced that Hy-Vee grocery stores now offer their shoppers the ability to redeem SavingStar eCoupons through a new cobranded Hy-Vee SavingStar keytag available at Hy-Vee customer service desks. SavingStar eCoupons are fully digital with nothing to clip or print. Shoppers can save at all Hy-Vee stores with exclusive offers at savingstar.com and on SavingStar’s iPhone® and Android® app.
“In today’s digital world, many shoppers want to save on groceries but don’t have the time or desire to print or clip paper coupons. SavingStar makes it easy and convenient for people to save money on groceries with a service that fits their lifestyle,” said David Rochon, CEO of SavingStar. “Hy-Vee shoppers can now get additional savings from SavingStar by selecting eCoupons online or through their smartphones – even while walking the aisles in the store.”
SavingStar recently announced it has attracted over 500,000 users in the three months since the service went live, faster initial growth than Groupon, Twitter or Foursquare. In addition, SavingStar customers have activated more than 5 million coupons to date.
How it Works
SavingStar is free and easy to use. Users can register their Hy-Vee keytags with SavingStar and choose which eCoupons they want. When they scan their keytag at checkout, the value of each eCoupon is automatically added to their SavingStar account (rather than being deducted at checkout in the store). SavingStar is the only coupon service that lets consumers choose how they get their savings. After accumulating $5 in savings, users can pick their payout from a deposit to their bank or PayPal account, an Amazon gift card, or a donation to the charity American Forests to help plant trees. More payout options will be introduced in the coming months.
SavingStar currently features eCoupons from name brands such as Johnsonville Sausage, POM Wonderful, Bayer, Aleve, Elmer’s Glue, and more. New coupons are regularly added throughout the month.
SavingStar's digital service eliminates the hassle and paper waste of traditional paper coupons including the time spent clipping or printing coupons, the mess associated with accumulating coupons in a kitchen drawer, purse or wallet, and the resulting frustration when shoppers forget to bring their coupons to the store.
About SavingStar
SavingStar is the first and only national, fully digital, grocery coupon service, available for free at Savingstar.com and on iPhone® and Android® mobile apps. The company enables consumers to choose where they shop and how they save. Providing exclusive eCoupons redeemable at over 24,000 stores, SavingStar’s eCoupons are linked to shoppers’ grocery and drugstore loyalty cards and offer a more convenient and eco-friendly way to save on groceries than paper coupons. SavingStar automatically adds the value of each eCoupon redeemed into the users' SavingStar accounts, enabling them to pick their payout from cash back to gift cards to charity donations. SavingStar also powers white-labeled grocery coupon services, including Upromise and Cartera Commerce. SavingStar is backed by Flybridge Capital Partners, First Round Capital, and other investors. The company is based in Waltham, MA. For more information, visit the company’s website at savingstar.com.
About Hy-Vee
Hy-Vee, Inc. is an employee-owned corporation operating 230 retail stores in eight Midwestern states. For 2009, the company recorded total sales of $6.4 billion, ranking it among the top 30 supermarket chains and the top 50 private companies in the United States. For more information, visit the company’s website at hy-vee.com.
Source: Hy-Vee