GRAND RAPIDS, Mich., Jan. 31, 2011 — Meijer has announced a new online grocery service offering thousands of grocery and drugstore items to customers worldwide. The new site, called "MeijerDoorstepGrocer.com," is the retailer's first effort to sell non-bulk groceries online and is also the retailer's first foray into international online sales.
"This is a very important step for our e-commerce operations," said Rick Keyes, executive vice president of supply chain operations and e-commerce for Meijer. "While we have provided bulk grocery and multi-pack products in the past, Meijer is now able to serve a broader audience with a greater number of selections. This new site will truly have something for everyone, including international customers."
MeijerDoorstepGrocer.com features thousands of items in single-pack or smaller sizes. Of the approximately 5,000 items available at www.meijerdoorstepgrocer.com, more than 3,000 are individual-size products. The remaining products for sale on the site are available in multi-pack or bulk sizes.
In addition to non-perishable national and Meijer brand grocery and beverage products available, the online site sells baby supplies, pet food, cleaning supplies, laundry products and health food, along with everyday health and beauty items.
"To our millions of loyal customers over the years, Meijer has long been associated with higher standards and lower prices. We're confident that new Meijer shoppers from well beyond our Midwest region, as well as Meijer fans who live outside our footprint, will enjoy Meijer's offerings once they experience MeijerDoorstepGrocer.com," said Keyes.
The new online grocery site will be available for shoppers in all 50 states. Shipping costs start at $7.95, and are calculated based on the value of the individual order. Most deliveries are received within two-to-four days of ordering, and there is no minimum order requirement for delivery. International shipping is also available for an additional charge. For a limited time, Meijer is offering a 10% discount on orders exceeding $100 at www.meijerdoorstepgrocer.com. To receive the discount, customers need to enter the promo code GROCERY.
Source: Meijer
