The Enigma Behind America's Freak, 20-Year Lobster Boom
Drizzled in butter or slathered in mayo—or heaped atop 100% all-natural Angus beef, perhaps? The question of how you like your lobster roll is no longer the sole province of foodies, coastal New Englanders, and people who summer in Maine. American lobster has gone mainstream, launching food trucks from Georgia to Oregon, and debuting on menus at McDonald’s and Shake Shack. Unlike almost anything else that gets eaten on a bun, Maine lobster is wild-caught—which typically makes seafood pricier. So how has lobster gone from luxury eat to food-truck treat? …
